(ETX Daily Up) – There are just a few days left until the American Music Awards. The 49th edition of the awards ceremony will be held on Sunday, November 21 at the Microsoft Theater in Los Angeles. While this year’s nominees are already known, the Viberate platform has made its own predictions based on their popularity online.
Viberate’s algorithms took into account each artist’s engagement on social media and music channels, as well as their radio broadcast throughout the year. A method that helps to create an “impartial and transparent overview of an artist’s real popularity,” according to the American company.
All category champions are members of BTS. They should take home the title of Artist of the Year, according to Viberate’s predictions. Not surprisingly, their summer track “Butter” has been viewed over 618 million times on YouTube. The platform also notes that the South Korean boy band is extremely popular on TikTok and Twitter thanks to the support of their fan community, commonly known as Army. She’s sure to be flooding social media with messages about BTS’s two performances at the American Music Awards – one with Coldplay to perform “My Universe” and the other with Megan Thee Stallion for “Butter” .
Olivia Rodrigo vs The Kid LAROI
Another statuette particularly coveted by the nominees: New Artist of the Year. It should return to Olivia Rodrigo, according to the projections of Viberate. The 18-year-old pop star has had tremendous success with her debut album “Sour”, and more specifically the single “driver’s license”. This musical project allowed him to accumulate more than 4.7 billion plays on Spotify. His closest contender for New Artist of the Year is Australian singer and rapper The Kid LAROI.
According to Viberate projections, Justin Bieber is expected to win the Male Pop Artist of the Year award. His sixth album “Justice” was well received on streaming platforms and social networks. The female version of the title should be given to Dua Lipa. The British singer-songwriter topped the music charts last year with her second album, “Future Nostalgia”. His latest songs have been particularly broadcast on the radio, far more so than those of any other artist nominated at the 49th AMAs according to Viberate.
Unsurprisingly, Drake and Megan Thee Stallion lead the platform’s predictions for the hip-hop category. Luke Combs, Maren Morris and Florida Georgia Line are expected to walk away with the country category statuettes. Reggaeton superstars Bad Bunny and Karol G will most likely be the public’s Favorite Latin Male and Female Artists.