In a video published on November 11, Youtubeur Squeezie announced the launch of his new project: the conception of two “hits” inspired by the 2000s. The two songs, released on Monday, are for sale and their profits will be donated at the Secours populaire.
Squeezie embarks on charity. Real name Lucas Hauchard, the successful YouTuber has embarked on a new project: to raise money by selling songs inspired by the 2000s, with funds donated to Secours populaire. “We did this to play on the 2000s thoroughly, but if in addition we can treat an association that helps people, it kills phew” launches the first youtubeur in France, with 16 million subscribers.
The musical, humorous and charitable project is already mobilizing tens of thousands of Internet users. The launch took place this Thursday, November 11, with the publication of a video explaining the concept: the “Hit of the 2000s”.
Two hits in competition
His video, over an hour long and already viewed more than five million times, details the concept. Squeezie has already formed two teams of three composers and videographers. In three days, the latter had to create entirely a song inspired by those of the 2000s, which are now on sale online since Monday. The profits are thus donated to Secours Populaire.
Both “hits” are also available for purchase “in all Lidl stores in France”. For 30 days, they will be sold in cardboard sleeves. After this time, Squeezie will announce the winner. A first “hit” was designed by S2keyz, Le Motif, Toldya and Maskey, it is inspired by vintage R’n’B hits and is called “Offishal”. The second “hit”, “Time Time”, is written and sung in Romanian and produced by Squeezie, Kronomusik and Myd. The song imitates O-Zone’s “Dragostea din tei”.